Keep the human in the loop. 

What once started as a sales event in the United States has now turned into a global shopping extravaganza. How did that happen?

"For every action in nature there is an equal and opposite reaction." - Newton's 3rd law of motion. Apparently, it also applies to global mass sales events.

For the final part of this series, we chose to trust the experts in the field. Continue reading to get exclusive insights from the industry leader who manages to keep a global supply chain running and their agents happy.

They say “time is money,” but what’s the exchange rate?

Contact centers have always been about people—helping customers solve problems, find answers, and feel heard. That hasn’t changed. What’s changing is how much of that work AI can now assist with. In 2025, AI is playing a bigger role in contact center automation, but not by replacing agents. Instead, AI is helping automate repetitive tasks, streamline workflows, and free human agents to focus on the conversations that really matter. If you’re thinking about where AI fits into your contact center, here’s what you need to know.

At Deepdesk, we focus on building CX assistants that make it easier for agents to deliver faster, smarter, and more personalised service, without losing the human touch. If you’re looking to understand what CX assistants really do—and how they can transform your support team—here’s a closer look.

The best time to implement AI for customer service was a couple of years ago. The second best time is now! But implementing AI isn’t just about adding a chatbot or automating a few tasks. It’s about making sure AI fits into your overall CX strategy in a way that actually improves customer service, without losing the human touch. If you’re looking to bring AI into your CX strategy, here’s a concise, step-by-step guide to help you get started.